Taneli Tikka posted a video of Fruugo “launch” last week in SIME (there wasn’t any product launch as such, most things mentioned where the same as we reported before the event).
The video shows Fruugo’s VP marketing Janne Waltonen giving a presentation and then answering a few interview questions.
Fruugo talk in SIME by Taneli for http://tane.li from Taneli Tikka on Vimeo.
Fruugo will be present today at digital marketing seminar DiVia in Helsinki, and might tell a bit more, although they’ll still not show their actual product.
The Finnish business newspaper Kauppalehti released an article last Friday, stating that Fruugo has “forgotten” (as commented by Fruugo) to leave their financial statement to Trade Register at the end of August as required, but has just posted them a statement of losing the company’s share capital. That doesn’t necessarily mean the company wouldn’t have cash or other liquid assets to run their operations, though, but looks like they’re most likely looking for more money. Also, the previous CEO Reijo Syrjäläinen has left and Fruugo is now run by the company’s operational director Juha Usva.
