Gajatri Studios Receives Financing For Social Yoga Game

Gajatri Studios Ltd. announced it has received product financing for its social yoga game project from Mediatonic. Gajatri Studios is a new game studio based in Helsinki, that develops casual and social well-being games. Gajatri Studios Founder and CEO, Tiina Zilliacus writes on their development blog that the thinking behind the project comes from people's desire to play online social games especially when stressed out or after a hard day's work. Instead of purely virtual gameplay, Zilliacus sees value in incoproating real well-being elements into the gameplay. The number of Facebook players is expected to rise this year to 300 million, of whom more than 60% are women.

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Northzone Invests €6.47 M In The Online Backup Company

The Online Backup Company closed a NKr 50 million deal (€6.47 m) with Northzone and its partners to help the company expand to Sweden, Germany, and the rest of Europe. You probably guessed it from the name, but the company provides online backup and disaster recovery solutions, and has seen steady traction in its home in Norway with 4000 customers, 35 employees and a turnover close to NKr 50 million.

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ArcticStartup Now On Google+

Are you more active on Google+ than any other social network? Now you're able to also follow ArcticStartup on Google+ and get all our updates in a similar fashion to Twitter and Facebook. Google+ recently came out with its pages feature enabling businesses to create pages similar to those on Facebook. While we don't get a lot of traffic from Google+ currently, we do realise it's in our interest to offer alternatives to our readers in the way of distributing our news. Google+ has also been generally touted as the place where many technologically oriented people hang out.

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betaFACTORY: New Incubator Out Of Norway, Application Deadline Soon

New out of Norway is betaFACTORY, an incubator with the goal of mentoring and funding 50 companies over the next 3 years. The incubator will be located in downtown Oslo and was put together using the same fundamentals as Y Combinator, TechStars, and other intensive incubators that provide a strong focus on customer development and give a small amount of seed funding. I got the chance to talk with Brian Weisberg, the founder of betaFACTORY about who they are and what they're looking for. The deadline for the application is January 8th. 

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Skype Co-Founder Toivo Annus and Herty Tammo Invest In smartAD

Skype founder Toivo Annus’s and Herty Tammo’s joint tech investment venture, Poohtech AS, announced today that it closed a deal with smartAD, a Baltic advertising network that services many major brands for the region. CEO of smartAD Rando Rannus tells us that the size of the funding round cannot be disclosed, but that in 2011 the company was able to double revenue to 1 million euros. The funding round will be used for geographical expansion, where in Finland and Sweden they will first try to partner with ad networks and agencies and who are trying to help companies expand out of their local market.

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Garage48's 2011 Infographic

Garage48 from Estonia had a growing year of events and other activities to keep it busy. The non-profit organisation organised events in eight countries, on two continents. I participated in their Helsinki event almost a year ago. Here's our post on it with a couple of separate updates.

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Funded By Me Is Your Friendly Local Crowdfunding Platform

While every crowdfunding website will tell you that there's a long history of strangers pooling money together to fund ideas, the movement of funding online has beaten predictions that it would be inherently unsuccessful or overrun over by scammers. While Kickstarter has become the world's dominant leader in creative project funding, Funded By Me is holding its ground in the Scandinavian market by allowing users to take advantage of the pre-order and gift style of crowdfunding, and also by keeping projects close to home.

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SoundCloud Scores A $50 Million Round

Soundcloud, the Berlin-based startup founded by Swedes Alexander Ljung and Eric Wahlforss, has reportedly received a $50 million investment led by Kleiner Perkins Caufield & Byers including participation by GGV Capital. TechCrunch has estimated the round to be around $50 million, but Soundcloud did not confirm the round size in their press release about the investment.

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Estonia-based Creative Mobile Scores Big With Drag Racing Game

The Estonian startup scene isn’t exactly known for its mobile game developers, but Tallinn-based Creative Mobile is doing its best to rectify the situation. Founded in 2010, the company is the developer of freemium hit Drag Racing, a simple but addictive online racing game for Android and iOS that has garnered over 31 million downloads to date.

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Appear Providing Mobile Software To Improve Rail Operators' Efficiency

Smartphones have completely revolutionized the ways we waste time, but we're still only at the basic stage of how we can use the pocket technology to improve systems and processes. Appear Networks out of Sweden has been creating useful mobile apps off of its Appear IQ plaform, a context-aware infrastructure that has already been personalized to fit law enforcement and healthcare applications. But before the holidays, Appear announced it has partnered with Qnamic, a transport planning software company out of Switzerland, to create a resource management solution to improve rail operators' efficiency.

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Never.no Provides Seamless Interaction Between Web, Mobile, and TV

Do you watch TV by itself, or do you always have your phone or laptop with you? If you're anything like myself, you may always be checking up for additional information and opinion, especially while watching sports and other events. To allow broadcasters to create a seamless experience like this, Never.no's Interactivity Suite connects fragmented media technologies by synchronizing TV broadcasts with mobile apps and the social web. The Norwegian company's target customers are broadcasters and advertisers who are looking to tap into an integrated experience, but don't have an independent soltion in mind. Never.no advertises having 80% of the work already completed, with the additional information and branding coming from an easy drag-and-drop builder.

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The Most Read ArcticStartup Articles Of 2011

With Google Analytics as our guide, we take a look back on 2011 to see what were the top stories according to the wisdom of the crowd.

1.  The TechCrunch Embargo

"...We've heard that Techcrunch now, in some cases, require new startups to give them the right to determine when the startup can go talk to other journalists (and naturally if you don't want to abide - don't expect coverage anytime soon). In other words, they set an embargo towards the startup itself."

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GateMe Lets You Skip The Club's Line In Time For New Years

This time of year there's nothing worse than standing outside in the cold while waiting to get into a bar or club. To get around this problem in several Estonian cities, GateMe is a service that allows you to add yourself to a club's guest list before showing up at the door. With the service, a nightclub-goer can pre-pay the entrance fee to a club or event, then skip the line and be let in like a VIP.

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New Year’s Resolutions For Startups - Less Is More

Editorial note: This is a guest post by Urmas Purde, the co-founder of the Estonian originated Pipedrive.

It’s that time of year again. Many of us are looking back at 2011 and plotting what to do differently next year. While there’s no doubt planning is a good thing, there’s a little something to keep in mind, especially if you’re working at startup pace.

I think it’s safe to say that in almost every startup there are always more things to be done than there are available people and resources. We’re constantly juggling with one or two balls too many, and it can be stressful keeping them all in the air. So when the time to reflect and plan comes, it’s very tempting to take the advice of time management gurus and write all to do’s on one sheet of paper. In theory this works well - the list in prioritized and all one has to do is tick things off the list, one by one. Plus this should create the feeling that juggling is now more under control.

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Gecko Systems Eyes At The Russian Logistics Market And Glonass

Gecko Systems is a Finnish technology company that has taken an out-of-the box approach to location based services and markets. Instead of thinking of the obvious (which by Nordic standards usually means Western markets, USA, etc.), they have turned east towards Russia and their solutions, namely Glonass, a competitor to the GPS (Global Positioning System).

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Graduateland Hits User Number 65000, Is Largest European Student Career Portal

As winners of the popular vote at the Arctic15, we provided some free advertisement vouchers to Graduateland as a reward. In the coming months you'll find we'll cover a variety of topics on Graduateland's service.

It seems strange to introduce the winner of a popular vote, but for those of you unfamiliar with Graduateland, they're a career portal for European students and recent graduates that facilitates the connections between students, universities, and employers. Graduateland is designed for employers to find ideal candidates, but the service is also built from an advanced crawler engine that synchronizes with large employers' career websites. Around mid November, Graduateland welcomed user number 65 000, which has made them the largest career portal for students in Europe.

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Lokus Digital Releases Nuke Commander

A couple days before Christmas, recent Startup Sauna graduate Lokus Digital released their first game, Nuke Commander, in the Android app store. In the game, you play as an AI supercomputer that is intent on destroying the earth, like sort of a Skynet style plot. The visual style of the game gives immediate flashbacks to the cold war from the 1980's style state-of-the-art green wireframe graphics that chart launched nuclear missiles. The game should also soon be available in the Apple App store.

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Windows Phone 7 Marketplaces Surpasses 50.000 Apps

All About Windows Phone is reporting that the Windows Phone 7 Marketplace recently reached 50 000 apps and seems to have hit some sort of critical mass. It took over a year to get to 40 000 apps, but just 40 days to get to the next 10 000-- a sign of good exponential growth on the platform.

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Getting Started With Tekes Financing

With the new year right around the corner, I'm sure many ArcticStartup readers have it in their mind to finally start a company from that business idea they have knocking around in their head. If you're in Finland, you may find help getting off the ground with funding from Tekes, the "Finnish funding agency for technology and innovation." Getting the funding process started with Tekes is fairly straightforward. The basic steps are to first be prepared to answer basics about your company's plans,  to send in a sounding form to make contact and discuss more about your company, and then to prepare the actual application.

Before submitting anything to Tekes, take a second to familiarize yourself with is a list of  test questions your Tekes contact person will likely ask after you submit your application. I'm sure you've seen these Due Diligence questions before, but its good to solidify your answers to questions like "Who are your potential customers," early in the stage where your company is applying for Tekes financing.

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Could These 7 Simple Low-Cost Marketing Tips Save Your Bacon?

Editorial note: This is a guest post by Timo Jäppinen. He is the managing director of a marketing agency Drayton Bird Associates Finland.

You can’t do much about Europe – either it will fall apart or it won’t.

Here are three things you can bet money on, though.

First, the politicians won’t save you. They have no worries. And second, the only economy you should worry about is your own.

And there is one piece of good news. Those who start getting things right during a recession come out stronger than those who sit on their hands.

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