The British football club, Chelsea, has begun to use the Finnish startup Sofanatics' Facebook application in their Facebook fan page. Sofanatics is a startup that revolves around social video, especially from the sports point of view. We've recently written about them extensively, especially regarding the investments and board advisors they've managed to get. Last night, Sofanatics tweeted news that Chelsea has begun using their Facebook app to enable fans to chat amongst themselves. The app enables viewers to chat or those with cameras, to videochat amongst themselves - in essence taking Sofanatics' features and functionalities to Facebook.
The Helsinki, Finland based Sofanatics, has closed a seed round from high profile angels. Among the new investors is Jyri Engeström, former Jaiku Co-Founder as well as Aki Riihilahti, former Crystal Palace midfielder. There are more, but Sofanatics will not disclose their names nor the sum invested into the company at this stage. Sofanatics is a social TV service for sports fans.