Plugg, one of the better conferences in Europe, is held 11 March in Belgacom Surf House at Brussels. It’s a one-day conference with a clear focus on celebrating entrepreneurship and innovation in Europe and raising global awareness for those European start-ups in the Web / Mobile 2.0 field that stand out in the crop.
There’s certainly not too much celebration of entrepreneurship and innovation in Europe and we are excited to see Plugg bringing together some of the best thinkers and startups on the continent. Our good friend and established writer at TechCrunch, Robin Wauters is at it again and is going to showcase the best that Europe has to offer. Plugg is a must for anyone who’s anybody in the European startup scene.
Continue reading »
Normally there isn’t nothing big in companies appointing CEOs or recruiting people. However, this time I believe there is something ineherently different happening in terms of Blyk that will tell the whole industry how different it is compared to a few years ago. Blyk is a Finnish based startup that offers a free mobile contract to 16-to-24 -year-olds in exchange for advertisements.
Eric Samson is the former Managing Director of Carat Belgium. Now as far as I know, Carat doesn’t engage itself in mobile operator business at all. When Blyk is bringing a heavy weight advertising and marketing specialist onboard it tells about the business the company is in as well as how dedicated they are to promoting the way the company is seen.
This brings about an interesting point to many startups – how many are still focusing on technology through company recruicts, when (possibly) the focus should be on answering the market needs such as in the case of Blyk? No doubt the technological understanding is important, but isn’t the customer insight even more important?
Biovakka Suomi Oy 
Bitbar
