Utopic, a service created by Estonian Jüri Kaljundi and his team, started off as a way to understand what your friends are sharing online. This was back in March and there's a blog to remind us. I remember talking to Kaljundi back then and it was also a time when similar products were on the market, mainly from the US. It's refreshing to see the new direction of Utopic though - one that focuses on visual bookmarking and content discovery.
It's important to note the difference, even though one could argue that "you could already do this with the previous iteration of the service". It's not what you're able to do with the service, but what it aims to become. It's true, but the new UI and approach the service takes, makes the experience a lot more enjoyable.
Leiki is a Finnish born startup that offers context-based intelligence as a SaaS solution. Leiki's technology allows for example media sites offer automatic context-based links to readers from their own archives (or similar news sites), targeted to each user's preferences based on their behavior on the site. At the technological core, the company has a proprietary 100k+ category natural language ontology that empowers the analysis, discovery of content and the recommendation engine. In silence, Leiki has already signed up the biggest media firms in Finland and several major ones in the UK as their customers. The company is cash flow positive and now aims to come out of stealth and raise significant funding to go after the global market.