Erply Introduces NFC Enabled Magnetic Card Reader
Erply, one of the most promising start-ups from Estonia, provide software for small and medium-sized retailers who have physical stores. We have not covered the company for almost a year and meanwhile it has been quitely growing. From 2,000 business customers in March 2010, the company grew to 20,000 retailers who daily process over $2.5 million in transactions, according to the Wall Street Journal. Today Erply announced the launch of a magnetic credit card reader that is also NFC-enabled and is fully integrated with its existing cloud-based software. The device is priced at $50 and Erply will also charge 1.9% transaction fee, which is smaller than what its biggest competitor in the US, Square, charge their customers (2.75% per swipe).
iPad Solution iPOS Adds Mobility To Erply
Erply has come up with an innovative way to harness the mobility of the iPad. Erply is an Estonian company, who just last month raised 2 million dollars in funding and is trying to create an appealing solution to the sales, inventory and CRM challenges of retail SMEs.
Some time ago, Erply announced iPOS, which is essentially the ERPLY solution running on the iPad. They have a demo landing page up for the service, but it is enough to intrigue me into writing a story about it. I think this is one of the best B2B solutions/ideas out there for iPad.
