Editor's Note: This is a sponsored post for the DNA Engine Blog by Jarkko Utriainen
In late August of this fall, we took part to Midnight Pitch Fest event as a sponsor and as a member of the pitching jury. The event was laidback and the crowd of over a thousand peers was visibly enjoying the atmosphere. In an event as such, where some 70 companies are pitching their varying business ideas and concepts, one is given a good opportunity to see and feel what the Finnish startup-scene is like and especially to the points where we still have room for improvement.
In Finland selling is not appreciated. A Finnish entrepreneur is a humble, unpretentious and almost asking for forgiveness when she/he is talking about how the product of their beloved company has potential in both the American and the Asian markets. As I recall Alf Rehn stating in his pitch that it should be taught that selling is ok and should not be ashamed to do, at Finnish elementary schools.
Editor's note: This is a sponsored post with our partner DNA Engine.
At ArcticStartup we write about how startups that are innovating to face corporations with larger wallets and resources. However once in a while, these corporations realize that startups are great partners and that the two can co-exists in order to bring better products, services and opportunities to all.
DNA, the Finnish telecom, recognized that they have a lot to learn from and a lot to give to the startup ecosystem in order to foster creativity, collaboration and growth.