Augmented Reality Heating Up In The Nordics
Smartphone cameras have long been used as simple inputs for photos and videos, but recently we've started to see a few local companies leverage the camera as much more of a smart sensor for advanced applications. We've only scratched the surface with augmented reality technologies. But with Sayduck launching their first co-branded app, with 13th Lab receiving funding, and with Guidepal in the mix, maybe we're starting to see the signs of a new trend developing in the Nordics.
Starting off the news, Sayduck recently announced the launch of their co-branded app with One Nordic Furniture Company, a Finnish-Swedish furniture brand. The app allows users to virtually test out products in their homes using accurately scaled virtual reality furniture viewed through their iOS device. The app lets you scroll through furniture, change colors of the furniture, and even read the description, price, and dimensions all virtually placed to float around the furniture.
