VideofyMe Monetizes Independent Videos
Advertising is important for independent bloggers as it is so far one of the biggest revenue sources for them. VideofyMe, a Sweden-based start-up, is trying to serve that need by helping independent bloggers monetize their original video content. With their service bloggers can create videos in browser and on the go with their iPhones (Android app to be launched soon), easily publish those videos to Facebook or Twitter and earn some money from pre-roll ads that VideofyMe provides. The start-up has been working in the Swedish market since 2009 and is now going global.
Videofy.me Monetizing Online Video Content
Videofy.me is a Swedish startup enabling online video content publishers to monetize their content. The company was founded in August 2008 by Robert Mellberg and Oskar Glauser, both having their background in Internet communications and advertising. Neither one of them is a huge video blogger but as working in advertising they kept witnessing the fastly growing gap between the online video content on blogsphere and the lack of ad solutions available for the long tail content publishers. Since the release of the first beta for four months ago they've been gaining traction among content publishers.
I stopped by Robert Mellberg, CEO Videofy.me, at their office in central Stockholm to hear how the user-generated online video market is doing and what's on the drawing board.
