Finnish Blog Platform Vuodatus.net Scores An Exit
Finnish blog platform vuodatus.net (in Finnish) has scored an exit. Large Finnish media house Alma Media bought vuodatus.net for an undisclosed sum from its founder Tuomas Rinta. Just back in July, Finnish blog Vierityspalkki.fi reported (site in Finnish) that Rinta had stated the site is not up for sale and he was only going to develop it a bit further. Vuodatus.net has around 55,000 blogs on its platform and claims to have around 1,500 new blog posts every day.
The part of the Alma Media that acquired the blog platform, Iltalehti, is the publisher for the third largest printed newspaper in Finland as well as one of the most popular online media in Finland. Clearly Iltalehti has the synergies in mind here and probably aims to cross direct the readers to find new content in Iltalehti and in Vuodatus.net respectively. Iltalehti also bought Telkku.com that we covered previously as well.
There is some clear gathering of web properties here to be seen from the large media houses in Finland. Another big player especially in the Finnish markets, Sanoma, has been buying up web services at an increased pace. Their latest acquisition was the Igglo.fi property, which promised to change the housing business forever.
Edit: Fixed the surname - it's Rinta and not Rintala, like we falsely quoted.
Best of April Fool's
There were some very good April Fool's jokes to be found all around the internet yesterday.
Here's a few ones we found.
- Virgle - Virgin and Google, a 100 year plan to take over Mars.
- Google Docs - Build your own airplane.
- Arctic Startup - to be honest, not really funded just yet. It was simply too tempting not to post it after I got the idea. However, it wasn't all that outrageous as Vierityspalkki fell for it as well as som commenters(sorry!). Is there a blog in Finland that has received proper funding yet?
- Google's Future Search - search the web of tomorrow.
Which ones did you find?
Gemilo introduces Xmas calendar 2.0
Gemilo Oy is launching a tool for creating advent calendars based on user-generated content and tags. The service is called 24päivää.fi (24days) and is due to launch as Beta in November (Beta testers being recruited). The users can comment and rate content, as well as compose different kinds of new content combinations for their calendars.
Co-founder Katri Lietsala, also known as the leader of the PARTECO social media business opportunities research project, says 24päivää.fi is unique in that it gives the users the possibility to choose what the calendar looks like and what will be shown in each door, all based on user-generated content. A commercial version of the calendar tool might also be launched, targeted at firms' stakeholder and customer communications.
Gemilo concentrates on social media productions and consulting. The business idea is helping firms to evaluate how to implement and optimize social media and adapt the best solutions. No outside investors are involved currently.
From: Vieritypalkki.fi





